The specifics of lipstick packaging boxes
Lipstick is a highly sought-after makeup item with a wide range of options available. Your customers are looking for the perfect match, with the right shade, texture, and personality. To ensure success, consider the following features when designing lipstick packaging:
Ensure the shade is easily visible - The shade of the lipstick is the most important aspect of the product. It should be prominently displayed on the box to accurately represent the color. Many manufacturers choose to place the shade on the top of the box.
Maintain consistent design elements - Makeup packaging needs to look good to attract customers. The way a product is presented affects consumers' expectations, so it's crucial to create a design that looks professional and trustworthy.
Consider the tactile experience - The unboxing experience is all about touch. Choosing premium paperboard and incorporating soft-touch, glossy, or matte coatings can make a strong impact when customers pick up the product.